Newport, Rhode Island is one of the most visually stunning cities in America, and for years, artist William Heydt has captured it — not the mansions and the sailboats, but the fishermen, the chefs, the shopkeepers, the people who actually make the city run. He collected those portraits in a book called Working Newport.
Newportant Apparel exists because of a simple question: what if you could wear that art?
Through an exclusive ten-year licensing agreement with William Heydt, Newportant Apparel transforms his celebrated watercolor portraits into clothing that carries the authentic spirit of Newport into daily life. This isn’t mass-produced merchandise. It’s wearable heritage — a bridge between gallery appreciation and something you reach for every morning.
The brand operates across a network of distribution points throughout Rhode Island — from the historic 18th-century village of Tiverton Four Corners, to the high-volume Providence Flea and Farm Fresh Market Hall, to premium boutiques throughout Newport itself.
And now, Newportant Apparel is expanding. The Founders Rock Collection from Erbana Unlimited joins the lineup — five Founding Fathers reimagined as performers, launching a whole new chapter for the brand.
If you’ve ever felt something for Newport, Rhode Island — whether you live there, grew up there, or just fell in love with it on a visit — this is how you carry that feeling with you.
See the full story and shop the collection at TommyErb.com/newportant-apparel.